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Public relations and content marketing for construction equipment brands.


ABOUT US

Your Trusted Partner

For more than 25 years, Signature Style PR has helped construction equipment manufacturers and companies across the trades tell their stories, earn trade media coverage and connect with the customers who matter most. Our mission is simple: connect you with your target audience, build brand awareness and help you reach your business goals through strategic public relations and content marketing.

Led by Amber Reed and Todd Versteeg, Signature Style PR brings deep industry knowledge and a hands-on, collaborative approach to every engagement, from targeted campaigns and product launches to business development support.

What sets us apart is immersion. We learn your industry, follow the issues and trends that shape it and bring that understanding to every recommendation we make. With us as your partner, you get a team invested in your success and fluent in your world.

Ready to see the difference? Reach us through Contact Us to elevate your brand, open new opportunities and get measurable results.

Meet Our Team

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PARTNER

Amber Reed

Not many people can say this, but I wake up every day excited to find out what projects, and sometimes what challenges, clients have in store. Communications are not one-size-fits-all. Each client's needs are unique, and I approach every engagement in a way that addresses real pain points and fits the business.

Over my career I have worked at agencies, served on in-house marketing and corporate communications teams, consulted independently and built a successful small business. Across all of it, I've developed best practices my clients can use to get the results they want from their marketing and communications.

My skill set spans research and measurement, writing and editing, planning and execution, and public speaking in both business-to-business and business-to-consumer settings. My areas of expertise are public relations, content and outbound marketing and corporate communications.

I can't wait to work with you!

☎️ 515-577-4639 · ✉️ [email protected]


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PARTNER

Todd Versteeg

I'd be glad to be part of your next communications or content project. I'm a creative problem-solver with a deep interest in product development, and I focus on showcasing what sets your offerings apart from the competition.

My background operating heavy equipment on job sites and working closely with manufacturing teams across industries gives me a practical understanding of the products I write about. Over my career I've helped develop communications and content campaigns that have earned recognition across business-to-business marketing.

Launching a new product or service is the most rewarding part of my job. Helping a company share years of hard work and innovation, and making sure that enthusiasm reaches customers and the people who influence them, is what I do best.

I've had the privilege of working with companies of every size, from start-ups to global brands.

Now, I am eager to leverage my experience and expertise to propel your success!

☎️ 515-988-9481 · ✉️ [email protected]

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We create engaging communications that drive results.

Let's talk about your brand: Contact Us

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Signature Style PR

Pella and Urbandale, Iowa

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